Apple never discounts MacBooks on its own website so when the 2025 MacBook Air hit $799 during October’s Prime Day, people rushed to grab it. That felt like the deal of the year until Amazon dropped an even deeper – early – Black Friday discount this week: The latest M4 MacBook Air with 16GB of RAM and 256GB SSD storage now sells for just $749, down from its usual $999 price tag. Basically, you’re getting Apple’s newest silicon and premium build quality for less than plastic Dell and HP alternatives.
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The M4 chip crushes Intel and AMD processors found in comparative Windows laptops while producing almost no heat. You can edit 4K video, run multiple browser tabs filled with streaming content, and do photo editing all at the same time without hearing any fan noise or feeling warmth through the keyboard. Apple built the M4 on a 3-nanometer process that fits more transistors in less space and boosts performance and energy efficiency.
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Apple has bumped the base configuration to 16GB of unified memory, up from a standard 8GB in the previous generation. This memory architecture allows the CPU, GPU, and Neural Engine to access the same pool of memory without copying data between discrete components. You’ll jump between dozens of open applications without slowdowns or the spinning beach ball that plagued older Macs with too little RAM.
The display comes fitted with a 13.6-inch Liquid Retina display that outputs at 500 nits of brightness and supports a billion colors. Text appears quite razor-sharp at native resolution, making extended reading sessions comfortable without eye strain. The screen covers the P3 wide color gamut that photographers and video editors rely on for accurate color representation.
The 256GB SSD storage provides enough room for an operating system, essential applications, and a reasonable amount of documents and photos. For large video libraries, you’ll likely want to consider external storage or cloud services, although for most users, 256GB is enough to handle their general computing tasks. The SSD reads and writes data at speeds that make file transfers and application loading just about instantaneous.
The battery life extends up to 18 hours for video playback or web browsing on a single charge. You can work a full day without carrying the charging adapter, then still have power left for evening entertainment. The efficient M4 chip sips power during light tasks, only ramping up performance when you actually need it.
And at just 2.7 pounds, you barely notice the MacBook in your bag during commutes or travel.
At $749, this MacBook Air is a better price than a comparably specced Dell, HP, or Lenovo Windows laptop. You’ll save $250 off Apple’s regular price, all while still getting their latest and greatest tech. With an impressive 4.8-star rating from over 3,600 reviews, this laptop exceeds expectations in both build quality and performance.
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