Shopify and e mail advertising and marketing are a match made in ecommerce heaven.
Mixed, they provide you all of the instruments to succeed in new audiences, interact current prospects, showcase your merchandise, and drive gross sales and income.
However to unlock all these advantages, you could select an e mail platform that performs good with Shopify. Not all are as much as the duty. That will help you make the best selection, we’ve rounded up seven of the very best e mail advertising and marketing apps for Shopify…
What Is the Greatest E-mail Advertising and marketing App for Shopify?
| App Identify | Greatest For | High Options | Pricing/Month |
| Drip | DTC ecommerce (particularly Shopify) | Section your complete viewers primarily based on real-time retailer, customer, and advertising and marketing information. | From $39 monthly for as much as 2,500 contacts and limitless e mail sends. |
| MailerLite | E-mail advertising and marketing learners | Extraordinarily beneficiant free-for-life plan, together with advertising and marketing automation and web site, touchdown web page, and form-building performance. | Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 monthly for 1,000 subscribers and limitless emails. |
| Mailchimp | Small companies | Superior analytics and reporting assist entrepreneurs make data-driven selections. | Free for as much as 500 contacts and 1,000 month-to-month e mail sends. Paid plans begin at $13 monthly for 500 contacts and 5,000 e mail sends monthly. |
| AWeber | Startups and small companies | Create e mail templates in seconds utilizing your web site or Fb web page URL. | AWeber is free for as much as 500 e mail subscribers and three,000 month-to-month e mail sends, whereas paid plans are priced from $12.50 monthly for as much as 500 subscribers and limitless emails. |
| Brevo | Low-budget e mail advertising and marketing | Ship transactional emails with assured 97 % deliverability. | Free for limitless contacts and as much as 300 emails per day. Paid plans begin at $25 monthly for limitless contacts and 20,000 emails monthly. |
| Fixed Contact | Nonprofits and charities | Handle campaigns on the go from a devoted cell app. | From $12 monthly for as much as 500 contacts and 5,000 month-to-month e mail sends. |
| UpOrder | Ecommerce startups | Improve primary Shopify transactional emails to on-branded, sales-optimized advertising and marketing emails. | First 25 orders monthly are free, with no restrict to the variety of emails despatched per order. Each extra 50 orders is billed at $10. |
The 7 Greatest E-mail Advertising and marketing Apps for Shopify
1. Drip
What Is It?
Hey, we’re Drip, an ecommerce advertising and marketing automation platform that helps revenue-focused manufacturers (particularly DTCs) ship personalised messaging via onsite and e mail advertising and marketing. Our segmentation and automation options assist 1000’s of on-line retailers to have interaction their audiences and develop their gross sales.
What Does It Do?
- Design higher emails, sooner. Drip prospects can entry our library of fifty+ professionally designed and absolutely customizable ecommerce e mail templates. Add your retailer merchandise and model kinds to your emails with our easy point-and-click editor.
- Create laser-targeted e mail campaigns. We assist manufacturers like yours ship personalised buyer experiences by combining all of your advertising and marketing, retailer, and customer information into behavior- and engagement-based segments that replace in actual time.
- Develop your checklist with stunning onsite varieties. E-mail advertising and marketing is ineffective with out a big, engaged e mail checklist. Our onsite form-builder provides you all of the instruments to construct eye-catching, scroll-stopping e mail seize popups, slide-ins, and sidebars, with complete management over design and placement.
- Optimize e mail campaigns with A/B testing. Concurrently take a look at as much as 4 content material or topic line variations to know what performs greatest together with your viewers.
- Leverage personalised marketing campaign suggestions. Do you have to create a brand new welcome e mail collection? Construct an deserted cart marketing campaign? Add prospects to a Fb Customized Viewers? Drip gives tailor-made suggestions for your retailer, serving to you concentrate on essentially the most impactful advertising and marketing methods (with none guesswork).
- Entry revenue-focused experiences. We all know income is the only most useful metric for ecommerce manufacturers, so we show your income efficiency — and the way a lot of it got here from Drip — in our easy-to-parse analytics dashboard.
How A lot Does It Price?
Drip is priced from $39 monthly for limitless e mail sends to as much as 2,500 contacts. Attempt before you purchase by signing up for our 14-day free trial.
2. MailerLite
What Is It?
MailerLite is an inexpensive e mail advertising and marketing platform with a function set that places some costlier instruments to disgrace (together with a helpful AI writing assistant). Nearly 1.5 million prospects use it to design stunning newsletters and popups.
What Does It Do?
- Baggage of free performance. MailerLite is arguably the very best free e mail advertising and marketing app for Shopify, with a free product tier that allows you to ship 12,000 emails monthly to as much as 1,000 subscribers. It even consists of e mail automation, popups, and a touchdown web page builder.
- Save time with automation. MailerLite’s automations let you share focused emails with prospects triggered by their current purchases, serving to you drive extra repeat gross sales.
- Import Shopify merchandise, quick. With MailerLite’s native Shopify integration, you’ll be able to import merchandise out of your retailer to your emails in seconds.
How A lot Does It Price?
Free for as much as 1,000 subscribers, together with 12,000 month-to-month emails. Paid plans begin at $9 monthly for 1,000 subscribers and limitless emails.
3. Mailchimp
What Is It?
Mailchimp is among the best-known (and hottest) e mail advertising and marketing platforms, with 13 million complete prospects and a pair of.4 million month-to-month energetic customers. However is it the very best Shopify app for e mail advertising and marketing? Let’s discover out…
What Does It Do?
- Automate your gross sales progress. Mailchimp’s automations assist Shopify shops save time and generate gross sales with personalised product suggestions and well-timed deserted cart emails.
- Centralize buyer information. Syncing Shopify with Mailchimp permits you to manage all of your advertising and marketing contacts, construct personalised buyer experiences, and faucet into actionable buyer insights — all in a single platform.
- Minimize and slice your viewers. Use Mailchimp’s segmentation instruments to focus on current and would-be prospects primarily based on shared pursuits and behaviors, serving to you ship extra related emails.
How A lot Does It Price?
Free for as much as 500 contacts and 1,000 month-to-month e mail sends. Paid plans begin at $13 monthly for 500 contacts and 5,000 e mail sends monthly.
4. AWeber
What Is It?
AWeber is an e mail and automation resolution for small companies, with a function set that additionally features a touchdown web page builder, ecommerce pages, and internet push notifications. It has integrations with 750+ platforms and apps (together with Shopify), permitting you to attach all of your favourite advertising and marketing and ecommerce instruments.
What Does It Do?
- Get well misplaced gross sales. With AWeber, you’ll be able to construct deserted cart campaigns that ship automated restoration emails to buyers who go away objects of their buying carts.
- Single out high-value future prospects. By including tags to prospects who’ve browsed your website however are but to make their first buy, you’ll be able to goal them with personalised, conversion-focused e mail campaigns.
- Share focused emails primarily based on buy historical past. One other function of AWeber’s tags: you’ll be able to add a singular set of tags for a product, serving to you observe up current purchases with related, personalised content material.
How A lot Does It Price?
AWeber is free for as much as 500 e mail subscribers and three,000 month-to-month e mail sends, whereas paid plans are priced from $12.50 monthly for as much as 500 subscribers and limitless emails.
5. Brevo
What Is It?
If Brevo sounds unfamiliar, that is perhaps as a result of till not too long ago it was referred to as Sendinblue. Because the rebrand, the platform has expanded its performance, serving to customers construct stronger buyer relationships via e mail, SMS, and stay chat-based campaigns.
What Does It Do?
- Design sales-focused emails. Design stunning, revenue-generating emails utilizing Brevo’s customized theme templates, or begin from scratch with the platform’s easy drag-and-drop editor.
- Develop your corporation with automations. Decide from Brevo’s library of pre-built ecommerce workflows or create your individual welcome collection, deserted cart flows, and extra.
- Ship emails at no cost. Together with MailerLite, Brevo can lay declare to the title of “greatest free e mail advertising and marketing app for Shopify”. Its free plan lets customers ship as much as 300 emails a day — together with transactional emails — to limitless contacts.
How A lot Does It Price?
Free for limitless contacts and as much as 300 emails per day. Paid plans begin at $25 monthly for limitless contacts and 20,000 emails monthly.
6. Fixed Contact
What Is It?
Fixed Contact is an e mail advertising and marketing platform aimed toward startups, mature companies, and superior entrepreneurs — though it’s arguably greatest suited to charities and nonprofits, who can save as much as 30 % on Fixed Contact’s common costs.
What Does It Do?
- Sync information in actual time. Dynamic e mail campaigns depend on correct information. Luckily, Fixed Contact’s native Shopify integration retains your contacts updated with real-time syncs.
- Promote retailer merchandise. Fixed Contact’s drag-and-drop editor permits you to add product blocks for pictures and costs to your e mail newsletters.
- Income-focused analytics. Use the platform’s ecommerce reporting performance to measure the success of your e mail newsletters, serving to you optimize future campaigns.
How A lot Does It Price?
From $12 monthly for as much as 500 contacts and 5,000 month-to-month e mail sends. Fixed Contact additionally gives a 60-day free trial that permits you to take a look at as much as 100 distinctive contacts.
7. UpOrder
What Is It?
Slightly than a standalone e mail advertising and marketing platform, UpOrder (previously referred to as Spently) is a devoted Shopify app that enables ecommerce manufacturers to share custom-made transactional emails with prospects. Its pricing construction and options are ideally suited to ecommerce startups trying to scale up their advertising and marketing efforts.
What Does It Do?
- Stage up transactional emails. With UpOrder, you’ll be able to customise 25+ Shopify e mail notifications, together with order confirmations, delivery updates, and account welcome emails to align together with your retailer branding.
- Add personalised suggestions. Slightly than simply sharing mundane transactional data with prospects, UpOrder allows you to embody product suggestions primarily based on the person’s purchases, serving to you drive repeat orders.
- Create distinctive reductions. Spark urgency by including dynamic reductions to your transactional emails, encouraging prospects to behave quick or miss out.
How A lot Does It Price?
Your first 25 orders monthly are free, with no restrict to the variety of emails despatched per order. UpOrder expenses a flat $10 for every extra set of fifty orders. If you happen to’re solely producing 100-or-so gross sales monthly, it’s unbelievable worth; any extra and also you’re in all probability higher off with a extra refined device.
Conclusion
You’ve discovered concerning the pricing and high options of seven of the most well-liked automation and e mail advertising and marketing platforms. Now, you’re in all probability questioning: which is the very best e mail advertising and marketing app for Shopify?
Sadly, there’s no single reply.
If you happen to’re a small ecommerce startup searching for primary e mail advertising and marketing performance, you’ll be able to’t go incorrect with UpOrder, whereas Brevo and MailerLite supply extra refined performance at a barely increased worth level.
And whereas the likes of Mailchimp and AWeber aren’t ecommerce-specific platforms, they provide loads of helpful options that will help you promote your retailer and develop your viewers.
Nonetheless, in our view, ecommerce manufacturers deserve tailor-made options — and that’s the place Drip is available in.
Drip is constructed for ecommerce advertising and marketing. From segmentation to automations to pre-built templates, every little thing we do is designed that will help you generate extra gross sales and income.
See for your self by signing up in your 14-day free trial at present.