Deadly selfies are a global concern. Credit: Pexels, Luis Mendez
In recent years, the quest for the perfect selfie has become an increasingly dangerous trend. Between 2008 and 2021, an estimated 379 people died in selfie-related incidents, and reports suggest this number had risen to approximately 480 by the end of 2024, according to recent reports by Euronews and The Telegraph.
Studies cited by Euronews indicate that falls from heights are the most common cause of selfie-related deaths.
Recent selfie-related deaths
The dangers of social media-driven risk-taking were recently highlighted in October 2024 when a 26-year-old British influencer died after falling from Spain’s Castilla-La Mancha Bridge. Despite warnings, he climbed the 192-metre-high structure without safety equipment in an attempt to create social media content.
Similarly, in August 2024, Czech gymnast Natálie Štíchová died after falling approximately 80 metres near Germany’s Neuschwanstein Castle while attempting to take a selfie. Despite immediate medical attention, she sadly succumbed to her injuries days later.
Selfie deaths are a growing global concern
A 2022 study published in the Journal of Travel Medicine confirmed that falls, transport-related incidents, and drowning are the leading causes of such fatalities. A 2019 case in Spain involved two British men who fell 12 metres from a seaside promenade in Orihuela while attempting a selfie.
Experts note that the desire for social media validation often leads individuals to take unnecessary risks, such as the recent story of two Brazilian influencers who died on a sinking boat after refusing life jackets.
In response to these incidents, various authorities worldwide are implementing safety measures. According to PetaPixel, the city of Otaru, Japan, has introduced security guards to manage tourists taking selfies in hazardous areas. In addition, Russia launched a “Safe Selfie” campaign in 2015 after multiple fatalities involving reckless photography. Similar warnings have been issued by organisations such as the UK Coastguard, which has advised against “storm selfies” near eroding cliffs.
With more people prioritising social media engagement over personal safety, experts stress the importance of using common sense when capturing moments.
Life over likes.