- Bitso has unveiled a new subsidiary known as Juno, which will focus on issuing stablecoins across Latin America.
- The first stablecoin offering for Juno is MXNB, a peso-pegged stablecoin that runs on Arbitrum.
- Juno also features Juno Mint Platform, which links SPEI, merging fiat with digital for global remits.
Latin American cryptocurrency exchange Bitso has made a bold move into the stablecoin market with the launch of its new subsidiary, Juno, which is solely dedicated to issuing and managing stablecoins.
Announced on March 26, 2025, Juno is set to bolster financial infrastructure across Latin America—a region where stablecoins are increasingly viewed as a remedy for economic volatility and inefficiencies in cross-border transactions.
MXNB: Juno’s first stablecoin
The inaugural offering from Juno is MXNB, a stablecoin pegged one-to-one with the Mexican peso.
Bitso anuncia la creación de Juno, una nueva compañía que nace con el propósito de fortalecer la infraestructura digital y potenciar el desarrollo de stablecoins en la región.
Juno será la entidad responsable de emitir $MXNB, una stablecoin respaldada en una proporción 1:1 al… pic.twitter.com/AAlKXRGPjB
— Bitso (@Bitso) March 26, 2025
Built on Arbitrum, an Ethereum Layer-2 scaling solution known for its rapid and cost-effective transactions, MXNB is designed to simplify cross-border payments and support various financial operations.
Notably, the choice of Arbitrum underscores Juno’s commitment to scalability and affordability. As an Ethereum Layer-2 solution, Arbitrum significantly boosts transaction speeds and reduces fees, all while upholding the robust security standards of the Ethereum blockchain.
Austin Ballard, Partnerships Manager at Offchain Labs, the team behind Arbitrum, lauded the collaboration, stating it will “drive product development and expand stablecoin adoption in Latin America.” This partnership mirrors a broader industry trend, with Layer-2 solutions playing a crucial role in making blockchain applications more practical for everyday use.
Fully backed by fiat reserves, MXNB is designed to provide the stability and trust required in a market where traditional banking systems often fall short.
Bitso has already witnessed considerable stablecoin adoption, with USDC and USDT dominating transactions on its platform in 2024. With MXNB now joining its portfolio, Bitso is further diversifying its offerings and reinforcing its pioneering role in the regional crypto landscape.
A strategic shift for Latin America
Bitso’s launch of MXNB reflects a growing trend toward region-specific stablecoins, which offer digital alternatives that mirror the value of local currencies while leveraging the efficiency of blockchain technology.
This move not only marks a strategic shift for Bitso but also signals a potential transformation in how money circulates across Latin America, paving the way for a more inclusive and efficient economy.
The Juno Mint Platform
Beyond token issuance, Juno is designed to drive widespread adoption through its Juno Mint Platform. This platform provides businesses and institutions with a comprehensive ecosystem that includes web-based tools and APIs for token issuance, redemption, and conversion.
Notably, the Juno Mint Platform integrates with Mexico’s SPEI banking system, enabling smooth transitions between fiat and digital currencies, as well as stablecoin-to-stablecoin exchanges.
Whether it’s facilitating remittances, streamlining payments, or fostering fintech innovations, Juno aims to establish MXNB as a versatile tool bridging the gap between traditional finance and the digital economy. This is particularly important for global companies looking to tap into the growing Latin American market.
As stablecoin adoption continues to accelerate globally, the introduction of Juno and MXNB comes at a critical juncture.
With high remittance costs and limited banking access posing challenges in Latin America, Bitso’s new venture has the potential to unlock significant opportunities for both businesses and consumers alike.
