They are saying a relaxed thoughts is a artistic thoughts, however it’s exhausting to remain relaxed whenever you’re operating a enterprise—not to mention in September when everybody’s switching gears. Fortunate for you although, there’s a slew of occasions and themes in September that you should utilize for simple and artistic advertising and marketing. And I’m not simply speaking Labor Day or Again to College….
So on this submit, I’m going to equip you with over 50 distinctive methods to market what you are promoting in September, together with actual examples from companies identical to yours. Argh ya prepared? (Couldn’t resist).
September month-to-month observances
- Habit restoration
- Child security
- Higher breakfast
- Childhood most cancers
- Childhood weight problems
- Catastrophe preparedness
- Fall hat
- Meals security
- Life insurance coverage
- Library card
- Mortgage professionals
- Strategic considering
- Suicide prevention
- Replace your resume (worldwide)
September is Nationwide Suicide Prevention Month.
September holidays & nationwide days
Listed here are simply among the many holidays and nationwide days of September. You possibly can see a full listing of days and dates at the underside of this submit.
- Patriot Day
- Labor Day
- Voter Registration Day
- No Rhyme (Nor Motive) Day
- Learn A E book Day
- Grateful Affected person Day
- Swap Concepts Day
- Hug & Excessive 5 Day
- Day of Encouragement
- Hug Your Boss Day
- Dance Day
- CleanUp Day– Third Saturday In September
- Discuss Like A Pirate Day
- American Enterprise Ladies’s Day
- Household Well being and Health Day
- Love Folks Day
Facet notice: Try our Labor Day Instagram captions concepts.
September advertising and marketing concepts to rejoice variety, fairness & inclusion
There are many alternatives to be proactive with variety, fairness, and inclusion this month. Along with those featured beneath, there’s additionally Love Folks Day, Homosexual Males’s HIV/AIDS Consciousness Day, and Intergeneration Month.
Simply One Human Household Day
Simply One Human Household Day happens each September 12 and it’s precisely what it appears like. It’s a day to keep in mind that regardless of the place we come from, what language we communicate, what we seem like, what our talents and beliefs are, or how we determine ourselves— on the finish of the day, we’re all only one massive human household residing on this planet, all deserving of compassion from each other. You possibly can incorporate this into what you are promoting advertising and marketing by:
- Sharing the collateral: Share the lyrics or the YouTube video of the tune “We Share Simply One Planet” on social.
- Do an earthly act of kindness: Attain out to somebody and do one thing form for them. Higher but, do one thing form for the planet with them, like plant a tree or decide up trash.
- Swag: Sport the t-shirt or stickers to point out your assist and submit on social.
American Enterprise Ladies’s Day
Ladies in enterprise are a drive to be reckoned with in at this time’s financial system. This vacation happens on September 22.
- Compile a round-up: Discover 10 girls main the way in which in your area of interest and write a round-up of them in a weblog submit. Tag them on social whenever you promote the submit—they may share with their viewers!
- Run a stat-themed sale: For instance, girls began 49% of recent companies within the US final 12 months. Ship out a promotional electronic mail providing 49% off of choose merchandise, or run a $49 particular.
- Run a ballot or quiz: Discover some fascinating stats about girls in enterprise and switch them right into a ballot or quiz or interactive submit sequence to your followers. Like “What share of companies are owned by girls globally,” for instance.
Hispanic Heritage Month
Nationwide Hispanic Heritage Month, which truly runs from September 15 – October 15, is a time to rejoice the historical past, tradition, and contributions of Latinx and Hispanic Individuals. Listed here are some methods to acknowledge it in your advertising and marketing:
- Acknowledge Latinx influencers: Do some digging to search out Latinx influencers or historic figures in your area of interest or neighborhood. Relying on their stage of celeb, share details about them, interview them, or highlight them on social.
- Mark your calendar. The independence anniversaries of Latin American international locations is the rationale behind it’s begin date. You possibly can share a distinct reality or stat about every nation on its respective day.
- September 15: El Salvador, Guatemala, Costa Rica, Nicaragua, and Honduras.
- September 16: Mexico
- September 18: Chile
- October 12: Dia de la Raza/Columbus Day
- Donate: Take into account donating to the Hispanic Heritage Basis, Latinos for Training, the Latino Equality Alliance, or different organizations devoted to Hispanic group assist.
September advertising and marketing concepts for month-to-month consciousness
Your enterprise doesn’t essentially should be in an trade straight tied to any of the September consciousness causes. Listed here are some concepts for incorporating September causes into artistic, low-budget advertising and marketing.
It comes as no shock that September is Nationwide Self-Enchancment Month. It’s the second new 12 months of the 12 months when individuals get again into their routines after summer season. Listed here are some concepts for advertising and marketing round this evergreen matter:
- Create a video with your individual self-improvement ideas.
- Share your favourite self-improvement books and ask your followers to remark again with theirs.
- Write weblog posts on goal-setting or listicles like “X Methods to Enhance Your [memory, credit score, leadership skills]” or “Methods to Enhance Your [X] in 5 Minutes.”
- Run a 30-day problem on Fb or Instagram
Childhood Most cancers Consciousness Month
There are a number of methods to interact your viewers and your staff with cause-based advertising and marketing within the identify of childhood most cancers consciousness. You could possibly:
- Publish eye-opening stats about childhood most cancers on social media.
- Register your organization for the Nice Cycle Problem and get your staff out on their bikes. Not solely will you be preventing child most cancers, however you’ll be selling good well being and pleasant competitors amongst your staff. Encourage photograph sharing so your viewers can observe alongside all through the month.
- Host a fundraiser and promote T-shirts to assist a selected baby or the trigger on the whole.
Meals Security Month
With September being Meals Security Month, this is a chance for well being specialists and eating places to advertise their providers, publicize their finest practices, and reassure clients.
You could possibly additionally tie it in properly with the back-to-school theme, like with the instance beneath:
Nationwide Wilderness Month celebrates the anniversary of the Wilderness Act, which was pivotal within the conservation of American land and the creation of nationwide parks. Listed here are some methods to make use of it in your advertising and marketing:
- Share your favourite mountaineering trails and ask your followers for theirs.
- Publish pictures from your individual wilderness adventures.
- Share some eye-opening stats or a quote by John Muir.
Again to College Month
So August is definitely the official Nationwide Again to College Month, however who’re we kidding. Any kind of enterprise can take part within the again to highschool season. You possibly can:
We’ve obtained a lot extra with these 31 Straightforward Again-to-College Advertising Concepts That Work for Any Enterprise.
September advertising and marketing concepts for holidays & nationwide days
Reffering again to my intro, sure—Nationwide Discuss Like a Pirate Day is a factor and it happens on September 19. However I’ll allow you to come up your individual concepts for that day (I’m THIS near throwing in a pirate pun). Let’s discuss among the many different particular days of September.
If it weren’t for Labor Day, the primary Monday of September would probably be the worst Monday of the 12 months. Listed here are some concepts to check out:
For extra superior concepts, take a look at these Labor Day Social Media Posts, Promotions, & Advertising Concepts To Have fun.
At the present time is devoted to the 2,977 victims of September 11. Listed here are some methods to point out your assist:
- Make it a day of service to your staff.
- Show flags in and out of doors your retailer.
- Encourage your viewers to take a second of silence on the instances of the assaults
NFL Opening Night time
Opening night time for the NFL falls in September. Have fun the season opener with some artistic advertising and marketing for what you are promoting. Listed here are some concepts:
- Have interaction clients on Fb by asking about their favourite groups or operating a trivia contest.
- Beautify your storefront, restaurant, or studio in staff colours.
- Run a football-themed particular.
- Provide reductions on sport days or when your staff wins.
First day of fall
The autumnal equinox (for the Northern Hemisphere) happens within the final week or so of September, which signifies that the variety of daylight and nighttime hours is identical. This celestial vacation (yay) marks the official finish of the summer season (unhappy).
However the first day of fall is a gorgeous second new begin granted to us annually—therefore why September is the brand new January. So it’s an ideal alternative to publish content material round recent begins and fall collections.
And since at the present time occurs on the finish of the month, you may run a countdown sequence all month lengthy.
You might also be fascinated by utilizing any of those 157 genuine fall hashtags.
Constructive Pondering Day
Constructive Pondering Day falls on September 13 yearly and by no means will get any much less versatile. Any enterprise can use this vacation for nearly any cause: to cheer up, inspire, encourage, praise, thank, assist, encourage, or [insert any positive verb your heart desires here]. Dentists can join this to smiles, bodily therapists to restoration, inside designers to adorning, and the listing goes on.
Working Dad and mom Day
Nationwide Working Dad and mom Day falls on September 16. In case your viewers consists of working dad and mom, humanize your model and acknowledge their exhausting work. And don’t neglect about your guardian staff!
Good Neighbor Day
Good Neighbor Day, on September 28, is an efficient time to do some outreach throughout your Instagram, LinkedIn, or geographically native community. Acknowledge fellow neighboring companies on social media to encourage a sense of group, or provide you with a contest the place followers or staff can nominate good neighbors for a grand prize.
Learn a E book Day
Nationwide Learn a E book Day is a artistic manner for preschools, tutors, and different education-oriented companies to market themselves. If what you are promoting isn’t associated to training, learn a e-book associated to your trade and share your insights and learnings in your weblog or social media profiles.
That is additionally a very good time to present again to your group by studying a e-book to kids or the aged. Volunteering will not be solely an honorable factor to do, it is going to make you are feeling good and as a bonus, probably enhance model consciousness in your native market.
Worldwide Day of Charity
September 5 is the Worldwide Day of Charity. Select a neighborhood charity to assist and get your staff concerned, whether or not in individual or just about.
Or, in the event you’re already supporting a charity, function them in your weblog or social media profiles and invite your followers to assist them as effectively.
Replace your Q&A bit
You possibly can, and may, populate your individual Q&A bit in your Google Enterprise Profile. This lets you get forward of widespread buyer questions and enhance their confidence in selecting what you are promoting. Take this time to handle of any questions which may be significantly related for fall, comparable to:
- Do you’ve got scholar reductions?
- Does your back-to-school package deal embody sauna use?
- Do you’ve got the back-to-school provide listing for my native elementary college?
- What are your hours on move-in weekend?
Replace your fall hours
If in case you have a seasonal enterprise, be certain that to mirror any adjustments in your hours in your Google itemizing. With regards to native advertising and marketing, the small print are key.
One closing concept: Ship out a September e-newsletter
Our associates at LocaliQ share some nice September e-newsletter concepts, however listed here are just some:
- Run an email-exclusive summer season clearance promo to enhance engagement.
- Embrace an inspirational quote for Constructive Pondering Day.
- Let clients know in the event you’ve modified your hours for fall.
- Present a few of your most useful weblog posts for staying considerably centered earlier than the lengthy Labor Day weekend.
Stand out this fall with these free & straightforward September advertising and marketing concepts
Hopefully these September advertising and marketing concepts and examples have given you some materials to work with to your weblog, social media profiles, web sites, and different free advertising and marketing channels.
Prepared for much more concepts?
For a 12 months’s value of promoting concepts, take a look at this advertising and marketing calendar template from LOCALiQ.
For extra month-to-month advertising and marketing concepts, browse our assortment…
September advertising and marketing holidays and nationwide days (full listing)
As promised, right here’s the total listing of September social media holidays, courtesy of Nationwide Day Calendar:
No Rhyme (Nor Motive) Day
Lazy Mother’s Day – First Friday in September
Meals Financial institution Day– First Friday in September
Faculty Colours Day – Friday earlier than Labor Day
Nationwide Tailgating Day
Tailgating Day – First Saturday in September
World Beard Day – First Saturday in September
Nationwide Housekeeper’s Week
Labor Day – First Monday in September
Cheese Pizza Day
Be Late For One thing Day
Learn A E book Day
Beer Lover’s Day
Grateful Affected person Day
Pediatric Hematology/Oncology Nurses Day
Teddy Bear Day
Swap Concepts Day
Pet Memorial Day – Second Sunday in September
Hug Your Hound Day – Second Sunday in September
Grandparent’s Day – Sunday after Labor Day
Patriot Day and Day of Service and Remembrance
Boss/Worker Trade Day – Monday after Labor Day
Simply One Human Household Day*
Hug and Excessive 5 Day *
Day of Encouragement
Children Take Over The Kitchen Day
Celiac Illness Consciousness Day
Bald is Stunning Day
Day of the Programmer – 256th Day of the 12 months
Hug Your Boss Day – Adjustments Yearly
Dad and mom Day Off
Reside Inventive Day
Deal with Children Most cancers Day
On-line Studying Day
Working Dad and mom Day
Skilled Home Cleaners Day
Structure Day and Citizenship Day
Dance Day – Third Saturday in September
Gymnastics Day – Third Saturday in September
Boys’ and Women’ Membership Day for Children – Third Saturday in September
Pet Mill Consciousness Day – Third Saturday in September
Accountable Canine Possession Day – Third Saturday in September
CleanUp Day – Third Saturday In September
Air Power Birthday
HIV/AIDS and Getting old Consciousness Day
Spouse Appreciation Day – Third Sunday in September
Discuss Like A Pirate Day
Nationwide Voter Registration Day
Take care of Children Day
Miniature Golf Day
Worldwide Day of Peace
IT Professionals Day – Third Tuesday in September
World Gratitude Day
American Enterprise Ladies’s Day
Automotive Free Day
Have fun Bisexuality Day
Autumnal Equinox – Adjustments Yearly
Analysis Administrator Day
Compliance Officer Day
Situational Consciousness Day
Day of Forgiveness
Ladies’s Well being & Health Day – Final Wednesday in September
Homosexual Males’s HIV/AIDS Consciousness Day
Drink Beer Day
Courageous Day – Fourth Friday in September
Love Folks Day
Household Well being and Health Day USA – Final Saturday in September